Connect form submissions to contacts, leads, and deals

Last updated 10 Sept 2026

Flowora has a built-in CRM, and a workflow step that feeds it.

Add the step

  1. In the form's Workflow, add a CRM action after the submission trigger.
  2. Choose the record type — Contact, Lead, or Deal.
  3. Map form fields to record fields (name, email, phone, company, and so on).
  4. Choose create-only, or update the matching record if one already exists (matched on email).
  5. Save.

Result

Every submission now creates or updates a record. A "Contact us" form becomes a lead list; an order form becomes deals; an onboarding form keeps a contact's status current — with no copy-paste.

Viewing records

Open Contacts, Leads, or Deals in the app to see records as they come in.

Related

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